The implications of Facebook’s new Events offering

Facebook’s latest announcement, a free platform for paid-for events is huge news. Facebook’s e-commerce capabilities (or lack of) have always been a stumbling block for the platform, which undoubtedly drives huge amounts of top of funnel intent, but… Read More

2.6 challenge campaign image with a superhero

The 2.6 Challenge: Search Landscape & Recruiting Fundraisers

Let’s face it, 2020 has been, as the Germans might say, “ein absolut Shitstorm”. On every level, we’re surrounded by tragedy, mistrust, a drop in income for individuals and organisations, and a struggle to maintain any semblance of… Read More